Beneath It All's 12th Anniversary Event
Oct
8
to Oct 12

Beneath It All's 12th Anniversary Event

Our anniversary events aren't just about celebrating the business — they’re about celebrating YOU, our valued clients! To mark this special occasion, join us for our 12th Anniversary Bash from October 8th to 12th. Get ready for a week full of exclusive discounts, exciting giveaways, and one-of-a-kind offers available only during the event!

Don't miss out! Secure your spot and book your appointment online to enjoy all the fun and savings by clicking here!

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Oct
27
11:00 AM11:00

Wacoal Spotlight Event

Join Beneath It All and our Wacoal representative for a Wacoal Spotlight event. Wacoal is the best selling brand at Beneath It All and known for it's quality, comfort, and size range. With styles available from 30-44 bands and A-I cups, there are many opportunities to discover something new or update your favorites.

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Oct
10
to Oct 14

Anniversary Celebration

Celebrate over a decade of Beneath It All with us! Life can change quickly, and the last few years have been extremely challenging for many of us. Alison was unable to be in the store during our 10th Anniversary, so we are going above and beyond to celebrate number 11.

We are so excited to celebrate YOU, the clients who have supported us through the years and show our gratitude with some fabulous gifts (and some discounts as well).

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Sep
28
2:00 PM14:00

Panache Spotlight Event

Join us to shop the latest in speciality fashion colors & sizes from our best selling brands, Panache & Sculptresse. Find your fit in their best selling sport bra collection with their full size range in store for 1 day only.

Visit www.beneathitallbras.com/panachefit for more information and to book your appointment

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Elomi, Freya, Goddess, and Fantasie Trunk Show
Mar
12
11:00 AM11:00

Elomi, Freya, Goddess, and Fantasie Trunk Show

Join us for this special opportunity to experience all that the Eveden brands have to offer!

With 28 - 52 bands and D through O cups available there are so many options for so many different bodies! You'll be able to preview upcoming fashions, check out the latest new styles, and try styles you've never tried before from some of our favorite brands - Elomi, Freya, Goddess, and Fantasie.

At this event, you won’t only find everyday bra styles but also bra-sized swim, lingerie, and sports bras. Some of these styles we will only be able to show you at this event so make sure you reserve an appointment on our Eventbrite page ASAP, they’ll fill up quickly!

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Get Ready for your Getaway
Jan
7
to Jan 11

Get Ready for your Getaway

Are you escaping the cold weather and headed somewhere warm? We have the resort wear you need!
 

Bra size swimwear,
Strapless and convertible bras,
Lightweight chemises and nightwear,
Cute and flirty lingerie,
And more!

Join us for our resort wear event

We've already started to receive our 2020 swim! Check out our new arrivals and shop the deep discounts on 2019 swim (some pieces up to 70% off). Whether you like bikinis, tankinis, or one-pieces we have all styles in bra sized swim. Free beach towel with any Freya swim purchase.

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Men's Shopping Night
Dec
13
11:00 AM11:00

Men's Shopping Night

She made a list and we're checking it twice,
Guaranteed to entice.

It doesn't get easier than this! Come in anytime on December 13th 11am - 8pm.
Receive a cigar and complimentary wrapping with $100 purchase.

Make it easy for your loved ones to pick the perfect gift by coming in and filling out a wish list. Sweet and simple or something very special, we can help you fill it up and keep it on file. Come in before December 13th to have everything ready for Men's Shopping Event.

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Sweetie Sunday
Dec
8
to Dec 22

Sweetie Sunday

Are you trying to fit in all your holiday shopping on the weekends? Or are you having difficulty finding time for yourself this time of year? We totally understand! So come in and join us on our "Sweetie Sundays" 12/7, 12/14, and 12/21 from 12pm - 5pm and receive a treat from Carol's Creative Chocolatez with any purchase.

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Panties for a Purpose
Dec
1
to Dec 31

Panties for a Purpose

We wanted to give back to our community this holiday season, so for every purchase of a pair of panties in the month of December we will be donating a pair of panties to Safe + Sound Somerset. You get to cross a stocking stuffer off your list and give back to your community!

From the Safe + Sound website:
"Safe + Sound Somerset touches the lives of over 7,000 people each year through a continuum of trauma-informed care, counseling, crisis intervention, housing, as well as community education and advocacy."
https://www.safe-sound.org/

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Small Business Saturday
Nov
29
to Dec 1

Small Business Saturday

Support local by celebrating Small Business Saturday with us at our biggest pajama event of the year. We'll have buy one get one 50% off on pajama sets, deep discounts on select other sleepwear, and more! Pajamas from Bedhead, Cosabella, Eberjey, and others in sizes XS - 3XL. And we even have some matching doggie and mommy pajamas!

Don’t forget about yourself! There is never a wrong time for a bra fitting. This weekend only we’ll have discounts on select bra brands such as Anita, Elomi, Goddess, and Freya.

Our sale will run Friday 11am - 8pm, Saturday 10am - 6:30pm, and Sunday 12pm - 5pm.

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Spring Clearance Sale and Bra Drive
Apr
11
to Apr 13

Spring Clearance Sale and Bra Drive

Freshen your wardrobe and help women in need at the same time! It is time for our annual Spring Clearance and Bra Drive, so come down and stock up. Donate a gently used bra and enjoy an additional 20% off on our deeply discounted clearance items (you are going to be VERY pleased with what we were able to include). We also have some 30% off specials on various products around the store, so there really is something for everyone. Don't miss out!

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Wacoal Fit Event
Apr
4
11:00 AM11:00

Wacoal Fit Event

Wacoal is one of the most loved lingerie brands from around the world, and we know you love it as much as we do. On April 11th, we’re partnering with Wacoal for a fit event to bring you the latest styles, fashion colors, lingerie, and everyday basics from sport to swim. Wacoal carries A to I cup, and a specially-trained fit expert will be on hand to help you select pieces that make you look and feel amazing!

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Elomi and Goddess Fit Event
Mar
14
11:00 AM11:00

Elomi and Goddess Fit Event

On March 14th, Beneath It All is partnering with Elomi and Goddess for a Fit Event. You’ll have the chance to see the entire collection, not just the items we carry at the store, from everyday basics to fun fashion, sport and swim, and everything in between. These brands specialize in looks for full-figured women, so you’ll be in great hands.

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Pop-Up Commando Trunk Show
Oct
26
to Oct 27

Pop-Up Commando Trunk Show

We are hosting a Commando pop-up trunk show! 

Fri. Oct 26th & Sat. Oct. 27th 

For a very short period of time, we will have every size, style and color of the incredibly popular Commando leggings! Patent leather, faux leather, denim, matte black, velvet... enough choices that you'll be on-trend all season long!

These high-quality leggings don't lose their shape, or become sheer after just a few wears. They have built-in shaping and control, for smoothness and comfort on every body type (XS-XL). 

And yes... we'll have Commando bodysuits in faux leather and velvet, too!

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Anniversary Sale
Oct
11
to Oct 13

Anniversary Sale

To celebrate 6 years with our amazing customers, we're having a sale! The shop has grown so much in just the past year, and we need to make room for next season's new arrivals!

Many of your favorites from brands you love will be on sale. There's no way we could list everything, so just trust it- it's worth a stop in!*

A-O cup, 28-46 bands. We have the perfect pieces for every body.

*Some exclusions apply

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Jun
21
2:00 PM14:00

Summer Fit Event Featuring Wacoal

Come join us on the first day of summer for our Wacoal Fit event.  A Wacoal fit specialist will be here from 2-7 on June 21st to help you update your style. Be sure to make an appointment for the event, and enjoy a gift with purchase!

The summer season brings many different styles of clothes and outdoor activities.  Now is the time to get the proper base pieces for the season. We have strapless and solution pieces for formal events, and sports bras and swim for summertime fun! 

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May
17
5:00 PM17:00

Somerville Girls Night Out

When was the last time you had a bra fitting? Believe it or not, the majority of women are wearing the wrong bra size and they don't even know it!

Come to Beneath It All for a specialty bra fitting, and you will be amazed by the results.

We are devoted to making you look and feel your absolute best.

After all, wearing a good bra is the easiest way to lose 10 pounds without working out ;)

Gift with purchase over $70.

RSVP early for the best time slots

https://www.eventbrite.com/e/somerville-girls-night-out-fit-event-tickets-45487934637

 

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Spring Sale to Free the Girls!
Apr
26
to Apr 29

Spring Sale to Free the Girls!

  • Google Calendar ICS

It’s time for our annual Spring Clearance Sale (4/26-4/28)! This is your chance to freshen up your favorites, try something new, and support an amazing non-profit. We are fully stocked on bralettes, strapless bras and swimsuits for every size, so come in now to get ready for your formal events, summer adventures, and warm weather fashions! Shop early for the best selections on your favorite brands including select items from Wacoal, Panache, and more.

We will have many styles on sale, but if you bring a donation for Free the Girls, you can enjoy an additional 20% off of your sale purchase, for savings up to 70% off! Your donation of clean, gently-used bras for Free the Girls will empower survivors of sex trafficking.

Call the store 908-722-3622 or click here to make an appointment

 

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Mar
22
2:00 PM14:00

Spring Fit Event featuring Wacoal

Spring is around the corner, and it's time to freshen up your look with our first fit event of the year! A Wacoal fit specialist will be here from 2-7 on March 22nd to help you update your style. Be sure to make an appointment for the event, and enjoy a gift with purchase!

We also have new styles from Simone Perele, Elomi, Goddess, Panache, Wacoal and Cosabella (bralettes up to a G cup, anyone?) that will help you gear up for spring and summer. We have strapless and solution pieces for formal events, and sports bras and swim for summertime fun!

RSVP here

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Oct
5
to Oct 7

Find Your Fit

When was the last time you were fitted for a bra? If you can’t remember, it’s time to come in. 

Have you ever been properly fit for a bra? If you haven’t come on in.

Whether it’s been a week, year, or forever, come join us to find the perfect bra for your shape.

You’ll be impressed with how comfortable a bra can be, and how much of a difference it makes in the silhouette of your outfit. Bring in a friend, and enjoy some time together while you get your BRAdrobe updated. 

In honor of this event Panache, as well as Beneath It All will be offering prizes!

After finding your fit, there are 3 ways to win prizes. In store spend $75 and be entered to win a bra and panty set.  Can't make it to the store? Refer your friends and be entered to win a gift card. You can also enter to win one of Panache's monthly prizes. After you find your fit post on Panache's site and tag it #FoundMyFit.

Click here to make your appointment with one of our fit experts.

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Sep
25
10:00 AM10:00

Escada Fit Event

We are doing another pop-up Fit Event with Escada featuring Wacoal! 

Join us at 7 East 55th Street 10022 New York on September 25 from 10am - 6pm.  We will have a full selection of lingerie on site. We would love to see some familiar faces.

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Jul
6
to Jul 28

Panache Trunk Show Event

Friday, July 28th 2 - 8PM

It's time for our annual Panache Trunk Show.  The entire collection of styles will be here in the store including the new fall colors and spring/summer 2018 colors and styles.  The new colors for the upcoming seasons are amazing.  You're going to want to see these.  We love this event because you can see some of the other styles and colors that we don't carry.

This is one our most popular events and for that reason we strongly encourage you to make an appointment. 

Please call (908) 722-3622 to RSVP or use the Appointments link here on our page and someone will get back to you.

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Jun
7
2:00 PM14:00

Wacoal and Elila Fit Event

Full figured ladies, this is your event! Come find out why these brands are perfect for you.

The full collection of Elila will be in the store for you to come see and try on. Elila focuses on band sizes 36-46 and cups up to K. They will not be back for awhile, so don't miss this great opportunity to come and see everything first hand.

Wacoal is great for all sizes and shapes. Their classic fit is flattering to most women.

Find out why these brands are really amazing for fuller figures.

Don't miss out on this exclusive opportunity!

Space is limited!

RSVP by calling the store at (908)722-3622 or at Beneath It All Bras

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Mar
30
2:00 PM14:00

Wacoal Fit Event

On Thursday, March 30th, from 2:00 to 7:00 PM Beneath It All will be holding a Wacoal Fit Event! Get professionally sized by a Wacoal representative, and check out all of the new Wacoal styles and colors. Free gift with purchase. Don't miss out on this exclusive opportunity!

Space is limited!
Please RSVP by Facebook message, email, or phone call.

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Aug
12
2:00 PM14:00

Panache Trunk Show and Fit Event

Our most popular event of the year!  We love this brand, as do our clients.  With a range from 28-44 bands, D-K cups, they truly have you covered.  Panache will be in the house showcasing awesome upcoming styles and fitting you for all the basics you need.  Get back to school ready and enjoy the opportunity to preorder your favorite colors in old favorites.  Take a sneak peak at swimsuits for 2017 and get your requests in.  Please schedule your appointment ASAP!

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